NIFA Social Media Communications Toolkit February 2023

Key Dates

• Black History Month
• American Heart Month
• Feb. 2: World Wetlands Day
• Feb. 17 - 20: Great Backyard Bird Count
• Feb. 27 - March 3: National Invasive Species Awareness Week

Sample Tweets

Black History Month

• At (@UNIVERSITY,) we are proud to be home to outstanding students who have received 1890 Scholarships from @USDA_NIFA. #BlackHistoryMonth @USDA LINK TO STORY ABOUT 1890 SCHOLARS
• Our Extension agents at (@UNIVERSITY) empower the Black community through programs in health and wellness, parenting, life skills, and nutrition supported by @USDA_NIFA. #BlackHistoryMonth @USDA LINK TO SPECIFIC EXTENSION PROGRAM

American Heart Month

• February is #AmericanHeartMonth. At (@UNIVERSITY) Extension, we have several suggestions for some heart-healthy recipes for you to enjoy this month. #NIFAImpacts @USDA LINK TO EXTENSION NUTRITIONAL RESOURCES
• According to the Centers for Disease Control and Prevention, heart disease is the leading cause of death for men and women. At (@UNIVERSITY), we are conducting research focused on improving cardiovascular health. #NIFAImpacts #AmericanHeartMonth @USDA LINK TO SPECIFIC RESEARCH PROJECT

Feb. 2: World Wetlands Day

• Wetlands provide many benefits and nature-based solutions for human well-being and a healthy planet. At (@UNIVERSITY), we’re conducting @USDA_NIFA supported wetlands research. #WorldWetlandsDay @USDA LINK TO SPECIFIC RESEARCH PROJECT
• Wetlands are critically important ecosystems. At (@UNIVERSITY), Extension is educating Americans about the importance of managing wetlands wisely and using them sustainably so we can conserve them. #WorldWetlandsDay @USDA LINK TO SPECIFIC EXTENSION PROGRAM
• With support from @USDA_NIFA, (@UNIVERSITY) is preparing the next generation of scientists and conservationists who will be critical to restoring and reviving these life-sustaining ecosystems. #WorldWetlandsDay @USDA LINK TO STORY ABOUT AN ACADEMIC PROGRAM OR STUDENT

Feb. 18 - 21: Great Backyard Bird Count

• The Great Backyard Bird Count was the first online citizen-science project to collect data on wild birds and to display results in near real time. Learn more about our @USDA_NIFA supported citizen science projects at (@UNIVERSITY) Extension. @USDA LINK TO CITIZEN SCIENCE PROJECT
• The Great Backyard Bird Count underscores the importance of scientific research that supports the nation’s diverse bird species. At (@UNIVERSITY), we are conducting bird research funded by @USDA_NIFA. @USDA LINK TO BIRD RESEARCH

Feb. 27 - March 3: National Invasive Species Awareness Week

• When not monitored or controlled, invasive species can cause harm to our economy, environment, or human health. With support from @USDA_NIFA, (@UNIVERSITY) is conducting critical invasive species research in our state. #InvasiveSpecies @USDA LINK TO RESEARCH  
• Invasive species, if left uncontrolled, can and will limit land and water use now and into the future. At (@UNIVERSITY) Extension, we’re educating our citizens about how they can help control invasive species in our state with support from @USDA_NIFA. #InvasiveSpecies @USDA LINK TO EXTENSION INVASIVE SPECIES PROJECT
• With support from @USDA_NIFA, (@UNIVERSITY) is preparing the next generation of scientists who will monitor and control invasive species. #InvasiveSpecies @USDA LINK TO STORY ABOUT AN ACADEMIC PROGRAM OR STUDENT